About SuperBee
This story starts at a kitchen table in Northern Thailand and continues, today, in a warehouse in Germany. In between: a wax recipe that took stubborn tinkering to get right, a team of remarkable women, and a few million pieces of plastic that never had to exist.
It began in a Chiang Mai kitchen
In 2016, Australian-born Antoinette “Anny” Jackson founded SuperBee in Chiang Mai. Having lived in Northern Thailand for years, she refused to accept single-use plastic as an unavoidable part of daily life — so she started experimenting at home. Cotton cloth, beeswax, coconut oil, tree resin: in what proportions do they become a coating that moulds with the warmth of your hands and keeps food fresh? It took plenty of failed batches before the recipe clicked. That kitchen experiment grew into a workshop in the mountains around Chiang Mai — and the idea grew into a social enterprise with customers around the world.
The people behind every wrap
Pick up any SuperBee product and you’re holding handwork. The workshop team consists mostly of women from the villages around Chiang Mai; many have been part of SuperBee since the early days, and some have worked their way up into leadership roles. Pay sits well above the norm — 20% more than the living wage recommended by the Fair Trade Association — and working hours are built around family life. For mothers and single parents especially, that turns a job into a genuine long-term perspective.
Anny runs the company by one simple rule: team and community come first, and people, planet and profit carry equal weight. It sounds like a poster slogan — at SuperBee it’s the filter every practical decision passes through, from shift planning to which materials get bought.
What SuperBee stands for
The mission hasn’t changed since the very first wrap: create alternatives to single-use plastic that people actually enjoy using, and prove that a business can take people and planet as seriously as its numbers. In 2023, an outside audit confirmed it’s more than talk: SuperBee earned B Corp certification with a score of 81.7, following an independent review of working conditions, environmental practices and supply chain. The impact is countable, too — SuperBee products have already prevented more than 3.6 million pieces of plastic waste.
From Thailand to Europe
So that your order doesn’t have to fly halfway around the world on its own, there’s us: ecomAUGUST UG, based in Aichach, Bavaria, is SuperBee’s official licensing partner for Europe. We bring the products from Chiang Mai to Germany in consolidated shipments, stock them here, and dispatch every order straight from our German warehouse — quick delivery, no customs paperwork for you, and a support team close by. And you shop with the safety net you’d expect from a German retailer: Trusted Shops certification with buyer protection included.
Nothing about the products themselves changes — they’re still handmade in Chiang Mai. Only their journey to your kitchen got a lot shorter.
Your part of the story
Every wrap that replaces a roll of cling film counts twice: less waste here, fair work there.
